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Magento Introduction

PostedOctober 17, 2016
UpdatedFebruary 3, 2025

Seamlessly integrate your PIM data with Magento for automated e-commerce management

Magento is the world’s #1 commerce platform, trusted by leading retailers, brands, and manufacturers across B2C and B2B industries. Recognized as a top performer in the 2015 Internet Retailer Top 1000, B2B 300, and Europe 500 lists, Magento empowers businesses with robust and flexible e-commerce solutions.

The Magento Connector allows you to effortlessly transfer centrally-stored product data from your PIM system into Magento, automating the process for all your e-commerce shops. This powerful, versatile solution ensures that your Magento stores operate from a single source of truth, optimizing product and inventory management across your business.

 

Features

  • Fully automated data synchronization for simple products and variants
  • Automatic updates for accessory products (related, cross-selling, and upselling items)
  • Synchronize categories and their states
  • Synchronize products and their states
  • Synchronize attributes and attribute sets
  • Flexible synchronization of products and attributes at any time
  • Synchronize images for categories, attributes, and products (from MAM or other sources)
  • Transfer view modes for categories (e.g., visibility in menus)
  • Continuously monitored workflow processes with progress bar
  • Easy configuration of subsequent tasks
  • Clear display of tasks as individual jobs
  • High-performance export via HTTP and RabbitMQ
  • Leverage the DSA (Digital Shelf Analytics) plugin to track and optimize your marketing efforts

 

Base Connector Features

Every SAWSConnector includes the SAWSConnector Suite, which offers many additional features to boost your efficiency when using the PIM and automating processes.

These features include:

  • Powerful tools like the Timeline App, To-Do App, and Variant Manager
  • Over 15 Active Jobs to automate tasks such as channel tree creation, smart document generation, and exporting DAM files to image libraries
  • SAWS Tables for managing prices, stock, sales channels, and complex articles (variants) to streamline fast-moving product data
  • AI-powered value transformation and Active Jobs
  • Access to Owl Cloud Services

 

Please note

For the Magento Connector, the „SAWS Magento Client Connector“ and the Magento module „Fast and Simple Import“ are used (the latter is OpenSource software provided by Andreas von Studnitz, please see http://www.avs-webentwicklung.de/nc/blog/artikel/magento-import-mit-der-neuen-schnellen-import-schnittstelle-fuer-produkte-und-kunden.html).

 

The following chapters describe how to install and configure the components.

 

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